Sunday, May 19, 2019
Cocacola Company
The Coca- pinhead political party Name Institution The Coca-Cola familiarity The Coca-Cola corporation deals with the manufacture of beverages that be non-alcoholic. The Coca-Cola ships company has over four hundred brands in numerous countries of the world. The participation is responsible for manufacturing, distribution and merchandise of the beverage product. It uses a franchised system of distribution where the concentrated syrup is sold to bottlers that are in virtu all toldy countries (Coca Cola caller & Quality tuition Publishers, 2007). The refreshment gild is Centralized with Human Resource stave that are extremely experienced.Centralization in the company helps improve employees relation and benefits the consultants (Hays, 2004). The Coca-Cola Company has a bang of refreshing the world, inspiring moments of optimism and creating value as well as making a difference. The vision of the Company states what the Company aims at achieving. The Company has an emphas is on the customers, partners, portfolio, profit making and productivity of the Company (Foster, 2008). The Company uses a multi-divisional matrix because of its huge size and scope of operation. Coca-Cola Company has umteen International staffs in the get around International discussion sections that it owns.They are all isolated from the main head office as they are set in Africa, Europe, Pacific, Latin and North America. These divisions are further divided according to the geographical location. This is crucial since it helps in decision making at the local level of the region (Isdell & Beasley, D, 2011). When decisions ab show up the Company product are made at the local level, the Coca-Cola Company is able to change with the demands in the market. Such an organizational anatomical social coordinate is effective for a big Company. Coca-Cola Company has close-fitting operations that are operated from the head office.The organizational structure of Coca-Cola Company is aim ed at meeting the sensitivity of the market in the region where the Company is located (Kalapos, 2006). The organizational structure of the Coca-Cola Company is radiation diagramed to fulfill its own requirements. There both formal and policies and rules within the Company. The structure helps in the facilitation of dialogue and authority within the Company (Hays, 2004). For the organizational structure of Coca-Cola Company to be effective, it should mop up employees responsibilities so as to eliminate any possible obstacles.Designing the organizational structure of Coca-Cola Company is the process since all resources must be coordinated in an effective way. This helps curb competition in the environment where Coca-Cola Company is located. The structure is required to be flexible, constantly change and evolve with the changes in the environment. Coca-Cola Company organizational design in any region of the world needs to learn faster, execute its roles quickly and change good for it to maintain and increase its market share in the area (Hays, 2004).The Coca-Cola Company fins benefits in standardization because of the many acquisitions that are made by the company. It does non use local policies but uses shared policies for the entire company. This is aimed at ensuring that the customer experience is similar for their interaction. Standardization in the company helps in retention and recruitment. The idea of hiring highly motivated and competent personnel to work in the company is an emerging issue. It is crucial for the company to assume skilled employees for success reasons (Isdell & Beasley, D, 2011).Coca-Cola Company has mass production, and it must hence use mechanized structures for efficient production. The Coca-Cola Company does not produce the end products, but it distributes the concentrated syrup to bottlers to sell the product. To boost the Company performance, the inflict management has been involved in the companys activities, and this insti lls a sense of responsibility to them. Coca-Cola Company has worked out on ways aimed at reducing bureaucracy and speed the process of decision making. (Coca Cola Company & Quality Information Publibhers, 2007).Decision making within the company is done through incremental process where it does not readily decide on the creation of new products (Hays, 2004). The decision making process within Coca-Cola Company can be termed as unstructured since the model involves those in the lower management even in decision making (Hays, 2004). Unstructured decision making is useful to the Company as it helps in work problems and decision making process within the company. (Hays, 2004). Coca-Cola Company helps in environmental and climate protection efforts.The Company has good programs to balance on the use of water in the line of production (Hays, 2004). The Company has many water initiatives in various communities as well as efforts to conserve soil and climate (Coca Cola Company & Quality In formation Publishers, 2007). The lifecycle of Coca-Cola Company products starts from the ingredients used in the manufacture of the syrup, packaging, manufacturing, distribution, refrigeration and storage, consumption and in the end recycling the cans (Isdell & Beasley, D, 2011).Coca-Cola Company was started in 1886 in Atlanta, Georgia, USA. The founder of the Company who was John Pemberton sold it to Asa Chandler who named it Coca-Cola Company in 1892 (Isdell & Beasley, D, 2011). There is a competitive advantage between the Coca-Cola Company and the distributors. There is a symbiotic race that is interdependent where the failure or success of one has an impact on the other (Pendergrast, 1993). Over a year, the Coca-Cola Company has built strong brands of drinks which cannot be imitated by its competitors (Pendergrast, 1993).COCA-COLA COMPANY STAKEHOLDERS METHOD OF COMMUNICATION BOTTLING PARTNERS ISSUES reference point EMPLOYEES SURVEYS NON-GOVERNMENTAL ORGANIZATIONS ISSUES C ONSULTATION SHAREOWNERS REGULAR COMMUNICATION AND CONSULTATION SUPPLIERS REVIEW MEEETINGS COMMUNITIES CONSULTATION AND INTERVEW CONSUMERS FOCUS GROUP DISCUSSIONS AND INTERVIEWS The table shows the method of communication used by Coca-Cola Company in reaching out to its stakeholders. Organizational structure of Coca-Cola CompanyCoca-Cola Company chairperson Staff Manufacturing Plant Finance Marketing Europe Division, Latin America, Division, North America Division, Africa Division, Pacific Division Many Subdivisions References Coca Cola Company. , & Quality Information Publishers. (2007). Historic vending machine films. Asheville, N. C. Quality Information Publishers. Hays, C. L. (2004).Pop Truth and power at the Coca-Cola Company. London Hutchinson. Isdell, E. N. , & Beasley, D. (2011). Inside Coca-Cola A CEOs life story of building the worlds or so popular brand. New York St. Martins Press. Kalapos, G. (2006). Fertility goddesses, groundhog bellies the Coca-Cola Com pany The origins of modern holidays. Toronto Insomniac. Bell, L. (2004). The story of Coca-Cola. North Mankato, Minn Smart apple Media. Pendergrast, M. (1993). For God, country, and Coca-Cola The unauthorized history of the great American soft drink and the company that makes it. New York Scribners.
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